Despite an unprecedented year in healthcare amidst a global pandemic, Caroline Isemann, APR, remained dedicated to providing the same steadfast communications guidance and support to which she’s dedicated her career.

"When dealing with tough issues and aggressive reporters, sometimes I just want to ignore a reporter’s call altogether. Is there any risk in doing so?"

It’s bittersweet to be writing my final President’s Report. When I first joined PRAL about seven years ago, I had no idea where that ride would take me.

"I was called unexpectedly by a reporter about a story, and I know I will get some tough questions. What is your advice in order for me to have a successful interview? What should be my objective?"

As if 2020 hasn’t thrown us enough curveballs, last week Hurricane Laura came through Louisiana leaving much damage in its wake.

Congratulations to the 2020 Red Stick Award Recipients!

Each month for the next year, PRAL’s Bob Johannessen will offer tips to help members improve their media relations. Here's October's post on how and—more importantly—how NOT to question reporters.

As if 2020 hasn’t thrown us enough curveballs, last week Hurricane Laura came through Louisiana leaving much damage in its wake.

As if 2020 hasn’t thrown us enough curveballs, last week Hurricane Laura came through Louisiana leaving much damage in its wake.

Each month for the next year, PRAL’s Bob Johannessen will offer tips to help members improve their media relations. From polishing your news conference to keeping unhappy journalists from making you very unhappy, this column will focus on one question wi