Dear PRAL Baton Rouge Members,

This issue is all about momentum—celebrating excellence, showing up for one another, and continuing to grow as communicators and moments that matter.

We’re gearing up for a big one: the 2026 Red Stick Awards Luncheon on Thursday, May 7 at Juban’s. It's our time to celebrate the best in our field, and we can't wait to be in the room with you.

Plus, there’s plenty more inside this issue, including opportunities to stay sharp, connected, and visible in a field that’s always moving.

As we do this work, it's worth acknowledging the moment we're in. Recent events in our area have been a reminder that communication isn't just what we do—it's how communities process, respond, and begin to move forward. The role we play matters. Clarity matters. Care matters.

So whether you're celebrating wins, building your skills, or showing up when it counts most, there's a place for you here.

Take a look around, stay engaged, and if you're not a member yet... now's the time.

Sincerely,
Tracy White
President, PRAL Baton Rouge